
1954 Buick – Tomorrow is here
You see it – in those lines of the 1954 Buick that nestle lower to the roadway, that thrust further forward and aft, that rival those of an arrow in their functional fitness.
You sense it – in the vastly broadened vision of its panoramic windshield, in such interior innovations as its airplane-type controls, linear speedometer, and high-air intake ventilation.
But most of all, you feel it – in the surge of newfound power that takes it from your toe when you want to go in a way that exceeds even the engineers’ early expectations. “Sensational,” you’ll say and without exaggeration, when you sample the step-up in power you get from that great V8 that’s in every 1954 Buick.
You’ve had hints before that Buick was setting patterns for the future – in its development of Twin-Turbine Dynaflow Drive, the Million Dollar Hide, the world’s first vertical-valve V8. You know Buick has done it now in everything in style, in ride, in comfort, in performance. See these provocative new 1954 Buicks models. Drive them. You’ll agree, “tomorrow is here.”

16 models in 4 series for 54
- 1954 Buick Special Sedan – Model 41DHometown Buick2017-03-01T19:27:13+00:00
1954 Buick Special Sedan – Model 41D
- 1954 Buick Special 2-door Sedan – Model 48DHometown Buick2017-03-01T19:27:13+00:00
1954 Buick Special 2-door Sedan – Model 48D
- 1954 Buick Special Estate Wagon – Model 49Hometown Buick2017-03-01T19:27:13+00:00
1954 Buick Special Estate Wagon – Model 49
- 1954 Buick Special Convertible – Model 46CHometown Buick2017-03-01T19:27:16+00:00
1954 Buick Special Convertible – Model 46C
- 1954 Buick Special Riviera – Model 46RHometown Buick2022-07-06T17:52:57+00:00
1954 Buick Special Riviera – Model 46R
- 1954 Buick Super Sedan – Model 52Hometown Buick2017-03-01T19:27:14+00:00
1954 Buick Super Sedan – Model 52
- 1954 Buick Super Riviera – Model 56RHometown Buick2017-03-01T19:27:15+00:00
1954 Buick Super Riviera – Model 56R
- 1954 Buick Super Convertible – Model 56CHometown Buick2017-03-01T19:27:16+00:00
1954 Buick Super Convertible – Model 56C
- 1954 Buick Century Estate Wagon – Model 69Hometown Buick2017-03-01T19:27:14+00:00
1954 Buick Century Estate Wagon – Model 69
- 1954 Buick Century Sedan – Model 61Hometown Buick2017-03-01T19:27:15+00:00
1954 Buick Century Sedan – Model 61
- 1954 Buick Century Riviera – Model 66RHometown Buick2017-03-01T19:27:15+00:00
1954 Buick Century Riviera – Model 66R
- 1954 Buick Century Convertible – Model 66CHometown Buick2017-03-01T19:27:15+00:00
1954 Buick Century Convertible – Model 66C
- 1954 Buick Roadmaster Riviera – Model 76RHometown Buick2017-03-01T19:27:14+00:00
1954 Buick Roadmaster Riviera – Model 76R
- 1954 Buick Roadmaster Sedan – Model 72RHometown Buick2017-03-01T19:27:14+00:00
1954 Buick Roadmaster Sedan – Model 72R
- 1954 Buick Roadmaster Convertible – Model 76CHometown Buick2017-03-01T19:27:16+00:00
1954 Buick Roadmaster Convertible – Model 76C
The 1954 Buick Skylark is an individual and distinguished model designed distinctly for the limited number of motorists who want literally “everything” in a motorcar of exclusive design. The Skylark fulfills this purpose in beautiful fashion.
It is daringly different in both exterior and interior styling; front and rear fenders, rear deck, body trim and interior upholstery are all exclusively designed for this single model. It has the dose-coupled lines and dimensions of a sports car-yet is equipped, at one list price, with every special feature that could be desired in the finest of custom-built cars.
The brilliance of its big 200-horsepower Buick V8 performance is combined dramatically with the compact maneuverability of its balanced 122″ wheelbase, for exceptional power-to-weight ratio. And the many “tomorrow” features first seen in the experimental Wildcat, mark the Skylark as the Buick for those with a zest for the finest in spirited sports cars.

See the 1954 Buicks in Motion
Watch the original salesmen and mechanics training slidefilms!
- 1954 Buick – Your Own Proving GroundHometown Buick2017-03-01T19:27:29+00:00
1954 Buick – Your Own Proving Ground
- 1954 Buick – Your Tell-and-Sell PresentationHometown Buick2017-03-01T19:27:29+00:00
1954 Buick – Your Tell-and-Sell Presentation
- 1954 Buick – What are Your prospects?Hometown Buick2017-03-01T19:27:29+00:00
1954 Buick – What are Your prospects?
- 1954 Buick – Salesmasters are TimemastersHometown Buick2017-03-01T19:27:29+00:00
1954 Buick – Salesmasters are Timemasters
- 1954 Buick – Selling the Special over the Low-Price FieldHometown Buick2017-03-01T19:27:29+00:00
1954 Buick – Selling the Special over the Low-Price Field
- 1954 Buick – Selling Buick – the Beautiful Buy – over StudebakerHometown Buick2017-03-01T19:27:29+00:00
1954 Buick – Selling Buick – the Beautiful Buy – over Studebaker
- 1954 Buick – Selling Buick – the Beautiful Buy – over PackardHometown Buick2017-03-01T19:27:29+00:00
1954 Buick – Selling Buick – the Beautiful Buy – over Packard
- 1954 Buick – Selling Buick – the Beautiful Buy – over LincolnHometown Buick2017-03-01T19:27:30+00:00
1954 Buick – Selling Buick – the Beautiful Buy – over Lincoln
- 1954 Buick – Sell the Second StoryHometown Buick2017-03-01T19:27:30+00:00
1954 Buick – Sell the Second Story
- 1954 Buick – The Why and How of a New Car Make ReadyHometown Buick2017-03-01T19:27:30+00:00
1954 Buick – The Why and How of a New Car Make Ready
- 1954 Buick – How to Deliver a New BuickHometown Buick2017-03-01T19:27:30+00:00
1954 Buick – How to Deliver a New Buick
- 1954 Buick – The Beautiful BuyHometown Buick2017-03-01T19:27:30+00:00
1954 Buick – The Beautiful Buy
- 1954 Buick New Car Meeting KitHometown Buick2017-03-01T19:27:30+00:00
1954 Buick New Car Meeting Kit
Free repair & owner manuals for your 1954 Buick!
- 1954 Buick Product Service Bulletins AEHometown Buick2017-03-01T19:27:24+00:00
1954 Buick Product Service Bulletins AE
- 1954 Buick Product School ManualHometown Buick2017-03-01T19:27:24+00:00
1954 Buick Product School Manual
Home Base of 1954 Buick Memorabilia: the Hometown Buick Collection
More items
Like printed stuff?
In our Hometown Buick shop you can buy spare originals, reprints of rare items and recreations like the 1954 Buick Reference Book.
1954 Trivia
What else happened in 1954?
- January 14 – Marilyn Monroe marries baseball player Joe DiMaggio.
- January 21 – The first nuclear-powered submarine, the USS Nautilus, is launched in Groton, Connecticut, by First Lady of the United States Mamie Eisenhower.
- January 29 – Birth of Oprah Winfrey, American actress, talk show hostess, producer, and publisher.
- February 3 – Elizabeth II becomes the first reigning monarch to visit Australia.
- February 15 – Birth of Matt Groening, American cartoonist (known for “The Simpsons”).
- February 18 – Birth of John Travolta, American actor (Saturday Night Fever).
- February 26 – Birth of Recep Tayyip Erdogan, 12th President of Turkey.
- March 25 – RCA manufactures the first color television set (12-inch screen; price: $1,000).
- March 30 – The first operational subway line in Canada opens in Toronto.
- April – Bill Haley & His Comets record “Rock Around the Clock”, thus starting the rock and roll craze.
- April 7 – Birth of Jackie Chan, Hong Kong-born actor.
- May 6 – Death of B. C. Forbes, Scottish-born publisher (b. 1880), founder of “Forbes Magazine”.
- June 7 – Early computer scientist Alan Turing commits suicide.
- June 27 – The world’s first atomic power station opens at Obninsk, near Moscow.
- July 4 – “Miracle of Bern”: West Germany beats Hungary 3–2 to win the 1954 FIFA World Cup.
- July 15 – The maiden flight of the Boeing 367-80 (or Dash 80), prototype of the Boeing 707 series.
- July 17 – Birth of Angela Merkel, current Chancellor of Germany.
- August 12 – Birth of François Hollande, current President of France.
- August 16 – Birth of James Cameron, Canadian-born film director.
- August 16 – The first issue of Sports Illustrated magazine is published in the United States.
- October – Ernest Hemingway received the Nobel Prize in Literature.
- October 18 – Texas Instruments announces the development of the first commercial transistor radio.
- October 23 – West Germany joins NATO.
- November 3 – The first Godzilla film premieres in Tokyo.
- November 12 – The main immigration port-of-entry in New York Harbor at Ellis Island closes permanently.
- December 4 – The first Burger King opens in Miami, Florida.