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1955 Buick – Selling 1955 Buick over Dodge

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1955 Buick - Selling 1955 Buick over Dodge The film '1955 Buick - Selling 1955 Buick over Dodge' is a confidential competitive comparison between the 1955 Buick line vs. 1955 Dodge cars, supplementing the Automotive Analysts, and dramatizing the important benefits prospects may have, in Buick, in terms of advanced styling, outstanding power [...]

1959 Buick – Power to Help You Sell

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1959 Buick - Power to Help You Sell Even though the new 59 Buick came with beautiful styling and modern engineering features, salesmen needed good sales techniques for getting more sales performance. The slidefilm '1959 Buick - Power to Help You Sell' helps by showing a selling story based on 'Power Steering' and [...]

1959 Buick – New Options… for THE CAR

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1959 Buick - New Options... for THE CAR The new 1959 Buick model line offered a wide variety of extra equipment. The slidefilm '1959 Buick - New Options... for THE CAR' shows the most important ones and how to show them to potential customers. Title New Options... for THE CAR Author [...]

1959 Buick – New Engineering… for THE CAR

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1959 Buick - New Engineering... for THE CAR See the most important new features of the 59 Buick in the salesmen film '1959 Buick - New Engineering... for THE CAR'! Get in touch with new V8 Wildcat engine, the new Dynaflow transmission, new wheels and much more! Title New Engineering... for [...]

1959 Buick – New Styling… for THE CAR

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1959 Buick - New Styling... for THE CAR Buick gave its new model line for 1959 a new revolutionary design. Get the full styling story in the slidefilm '1959 Buick - New Styling... for THE CAR' which was produced to train salesmen! Title New Styling... for THE CAR Author Buick Division [...]

1955 Buick – Selling 1955 Buick over Mercury

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1955 Buick - Selling 1955 Buick over Mercury The film '1955 Buick - Selling 1955 Buick over Mercury' is a confidential competitive comparison between the 1955 Buick line vs. 1955 Mercury cars, supplementing the Automotive Analysts, and dramatizing the important benefits prospects may have, in Buick, in terms of advanced styling, outstanding power [...]

1956 Buick – Don’t Slam the Door

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1956 Buick - Don't Slam the Door The film '1956 Buick - Don't Slam the Door' emphasizes on the preparation of the sales showroom and salesmen attitudes for winning prospects. Title Don't Slam the Door Author Buick Division of General Motors Year 1956 # DOT 56-22 Duration 9min 49sec Video [...]

1956 Buick – Meet McGinty

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1956 Buick - Meet McGinty "1956 Buick - Meet McGinty" shows the importance of "opinion makers," points up how they can help every Buick salesman to more sales. Title Meet McGinty Author Buick Division of General Motors Year 1956 # DOT 56-21 Duration 13min 56sec Video 80 Slides (Color) Audio Yes [...]

1956 Buick – The Day Nero Burned

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1956 Buick - The Day Nero Burned This film '1956 Buick - The Day Nero Burned' stresses the importance of getting the job done when promised and seeing that it is done right the first time. Title The Day Nero Burned Author Buick Division of General Motors Year 1956 # DOT [...]

1956 Buick – How to Sell the House!

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1956 Buick - How to Sell the House! What can the salesman do that will convince the prospect that his dealership is the best? "1956 Buick - How to Sell the House!" answers this question by pointing up the many ways that can be employed to sell the integrity, reputation, location, etc. of [...]

1956 Buick – Gaston the Great

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1956 Buick - Gaston the Great The slidefilm '1956 Buick - Gaston the Great' is the second in a series of films covering good customer relations. An amusing, yet serious approach showing the importance of correct diagnosis. Title Gaston the Great Author Buick Division of General Motors Year 1956 # DOT [...]

1956 Buick – Plan for Profits

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1956 Buick - Plan for Profits '1956 Buick - Plan for Profits' is a film on selling accessories that shows all of the department heads of Buick dealerships the importance of having a plan for merchandising accessories at the time of new car delivery and a plan for merchandising accessories in both the [...]

1956 Buick – Phillister Gets His Fill

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1956 Buick - Phillister Gets His Fill '1956 Buick - Phillister Gets His Fill' is the first of a series of films to stimulate interest in future meetings dealing with customer relations in the service department. Amusing challenge to service personnel who contact the public to think in terms of how they would [...]

1956 Buick – Braggin’ll Sell the Wagon

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1956 Buick - Braggin'll Sell the Wagon The salesmen training film '1956 Buick - Braggin'll Sell the Wagon' shows how to present the great exclusive features of the Buick Estate Wagon with enthusiasm and conviction. Title Braggin'll Sell the Wagon Author Buick Division of General Motors Year 1956 # DOT 56-09 [...]

1956 Buick – Selling Buick over the Low-Price Three

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1956 Buick - Selling Buick over the Low-Price Three '1956 Buick - Selling Buick over the Low-Price Three' is a salesmen training film showing clean-cut, but convincing, ways to point out the '56 Buick's superior customer benefits to prospects who are considering the purchase of a competitive make. This film is shorter than [...]

1956 Buick – Friendly Ears

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1956 Buick - Friendly Ears Good listening is as important in selling as good talking! This release '1956 Buick - Friendly Ears' shows how any salesman can " learn to listen" so he can better pick up much useful information about his prospect which can be used to close the deal. [...]

1956 Buick – Voice to Voice

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1956 Buick - Voice to Voice Here's a guide to more effective salesmanship on the telephone. '1956 Buick - Voice to Voice' discusses prospecting, qualifying, making appointments, following up direct mail, etc., through use of the telephone. Stresses how the telephone can save the salesman valuable time - time he can use in [...]

1956 Buick – Bright-Eyed and Bushy-Tailed

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1956 Buick - Bright-Eyed and Bushy-Tailed Personal appearance and physical fitness can make or break a sales career. This discussional film called '1956 Buick - Bright-Eyed and Bushy-Tailed' covers the value of neatness, courtesy, personal cleanliness, alertness, stamina and other qualities needed by the successful Buick salesman. Title Bright-Eyed and Bushy-Tailed [...]

1956 Buick – The Best Buick Yet

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1956 Buick - The Best Buick Yet The film '1956 Buick - The Best Buick Yet' is a dramatic full-color presentation of the 1956 Buick line. Provides an excellent training film for new salesmen, or a review film for all sales personnel. Can be used for showing to prospects. Stars Jackie Gleason and [...]

1956 Buick – Buick Buccaneers

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1956 Buick - Buick Buccaneers This film '1956 Buick - Buick Buccaneers' was published to promote the new sales campaign. It shows sales conditions, prices and much more! Title Buick Buccaneers Author Buick Division of General Motors Year 1956 # -/- Duration 16min 25sec Video 94 Slides (Color) Audio Yes [...]

1955 Buick – Servicing the Carter 2-Barrel Carburetor

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1955 Buick - Servicing the Carter 2-Barrel Carburetor All adjusting and servicing operations needed for efficient carburetion of the Carter 2-Barrel Carburetor are fully explained and simplified by actual demonstration in this film '1955 Buick - Servicing the Carter 2-Barrel Carburetor'. Complete description is provided with emphasis on new features. Both these new [...]

1955 Buick – How’s Your Heart?

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1955 Buick - How's Your Heart? Courage and tenacity are needed in every phase of competitive selling. As this slidefilm '1955 Buick - How's Your Heart' shows, an extra ounce of both can win plenty of Buick sales which might be lost by more cautious methods or by giving up too soon. Thought-starters [...]

1955 Buick – Selling Yourself

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1955 Buick - Selling Yourself This slidefilm '1955 Buick - Selling Yourself'  is the first film in the new "Person-to-Person" series. The purpose of this series is to get the salesman thinking about ways in which he can improve his sales performance by simply improving his personal relations with prospects. In this release [...]

1955 Buick – Servicing the Rochester 4-Barrel Carburetor

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1955 Buick - Servicing the Rochester 4-Barrel Carburetor This slidefilm '1955 Buick - Servicing the Rochester 4-Barrel Carburetor' is the story of the Rochester Four-Barrel Carburetor. Of special interest are the features that simplify service and adjustment. Easy-to-understand and easy-to-apply procedures are illustrated throughout this film. Title Servicing the Rochester 4-Barrel [...]

1955 Buick – Explosion at 5:13

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1955 Buick - Explosion at 5:13 In the slidefilm '1955 Buick - Explosion at 5:13' the secret of good customer relations is revealed. How to make them feel you are for them-not against them! Although costing nothing, simple things like personal interest, courtesy and attention prove themselves ... in this film ... to [...]

1955 Buick – Selling 1955 Buick over Chrysler

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1955 Buick - Selling 1955 Buick over Chrysler The film '1955 Buick - Selling 1955 Buick over Chrysler' is a confidential competitive comparison between the 1955 Buick line vs. 1955 Chrysler cars, supplementing the Automotive Analysts, and dramatizing the important benefits prospects may have, in Buick, in terms of advanced styling, outstanding power [...]

1955 Buick – Let’s Talk Price!

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1955 Buick - Let's Talk Price! Many prospects feel that it isn't possible to own a big prestige car like Buick for only a few dollars more than comparable models of Chevrolet, Ford and Plymouth. This film '1955 Buick - Let's Talk Price!' shows your men how to take the "bugaboo" out of [...]

1955 Buick – On Center

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1955 Buick - On Center This slidefilm '1955 Buick - On Center' dramatizes the benefits of the General Motors Service Training Center instruction for the mechanic and for the dealership. Detailed information on the facilities available at the Centers, and the training procedures followed in all classrooms is presented in an interesting photoplay [...]

1955 Buick – The Thrill of the Year

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1955 Buick - The Thrill of the Year Color presentation of the 1955 Buick line, with particular emphasis on styling, power, performance and economy. This subject has a dual purpose - prospect showings in the dealership or in the home, and training for new car salesmen. This film is the ultimate introduction to [...]

1955 Buick – Buick Sky Raiders Campaign

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1955 Buick - Buick Sky Raiders Campaign Buick announced a new sales campaign for 1955 - it was called the 'Buick Sky Raiders Campaign' - this slidefilm was published to train salesmen how to participate and which bonus will be provided for what sales performance. Title Buick Sky Raiders Campaign [...]

1954 Buick – Closing the Deal

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1954 Buick - Closing the Deal This film '1954 Buick - Closing the Deal' shows salesmen how to close orders quickly and properly. Actual selling situations, with suggested conversations for the salesman, are presented. Title Closing the Deal Author Buick Division of General Motors Year 1954 # DOT 54-21 Duration 25min [...]

1954 Buick – Your Own Proving Ground

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1954 Buick - Your Own Proving Ground This film '1954 Buick - Your Own Proving Ground' on road demonstrations shows salesmen how to select a planned demonstration route and how to develop a demonstration procedure. The presentation emphasizes the best way to sell a superior product like Buick is to demonstrate its superiority. [...]

1954 Buick – Your Tell-and-Sell Presentation

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1954 Buick - Your Tell-and-Sell Presentation The slidefilm '1954 Buick - Your Tell-and-Sell Presentation' is a restatement of the fundamentals of Buick product presentation, grouping them as six main points that should be covered during every presentation. Emphasis is put on the importance of making as complete a presentation as practical to every [...]

1954 Buick – What are Your prospects?

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1954 Buick - What are Your prospects? This release of the Buick Dealer Organization Training called '1954 Buick - What are Your prospects?' expands on that part of the Daily Sales Procedure dealing with prospecting. It shows the individual salesman how he can multiply his prospecting efforts and amplify the prospecting effectiveness of [...]

1954 Buick – Salesmasters are Timemasters

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1954 Buick - Salesmasters are Timemasters The film '1954 Buick - Salesmasters are Timemasters' shows how the Daily Sales Procedure program can be developed into a logical Full Day's Work by good planning of working time. It is designed to help improve selling performance in the dealership. Title Salesmasters are Timemasters [...]

1954 Buick – Selling the Special over the Low-Price Field

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1954 Buick - Selling the Special over the Low-Price Field The film '1954 Buick - Selling the Special over the Low-Price Field' is a confidential competitive comparison on 1954 cars, supplementing the Automotive Analysts, and dramatizing the important benefits prospects may have, in Buick, in terms of advanced styling, outstanding power and performance, [...]

1954 Buick – Sell the Second Story

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1954 Buick - Sell the Second Story This film '1954 Buick - Sell the Second Story' shows how to make the most - saleswise - of the inside-and-outside style and structural features of the Body by Fisher for the 1954 Buick. Title Sell the Second Story Author Buick Division of General [...]

1954 Buick – How to Deliver a New Buick

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1954 Buick - How to Deliver a New Buick This release called '1954 Buick - How to Deliver a New Buick' is designed to help the dealership get the benefits of better deliveries in 1954 - and after. It deals with questions like: Why is delivery an important part of the sale? How [...]

1954 Buick – The Beautiful Buy

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1954 Buick - Buick - The Beautiful Buy A presentation of the 1954 Buick line in full color, designed for showing to salesmen and for salesmen, tn turn, to show to prospects. it captures in vivid style the spirit of advanced design, engineering, and craftsmanship of Buick, the Beautiful Buy! This slidefilm is [...]

1954 Buick New Car Meeting Kit

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1954 Buick New Car Meeting Kit This is a special message for all Buick salesman from the General Sales Manager of Buick Motor Division, Mr. Al Belfie. He's going to speak by means of a special transcription made in Flint. Additional films mentioned in this slideshow: 1953 Buick – DOT 12 – The [...]

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