1955 Buick Century Riviera Sedan – Model 63

One glance tells the whole thrilling story... Buick's ever-popular four-door sedan and Buick exclusive Riviera styling have been united in one delightful new style setter, the 1955 Buick Century Riviera Sedan (Model 63). This is the car that America ordered-the added comfort, spaciousness, and convenience of four-door body construction with the open-air flair of hardtop styling. Buick threw away the book (and the door post) to create this sensational new automobile. There is clear, unobstructed vision all around you -sweeping expanses of panoramic openness everywhere you look. Many years went into the making of this delightful Four Door Riviera body ... many plans .. . many experiments ... and every conceivable kind of test to perfect a body with all of Buick's traditional stamina, beauty, and Million Dollar Ride. This is the dream car that ushers in a whole new era of Buick advanced styling ... the practicality of an easy-to-enter, easy-to-leave sedan combined with the thrilling beauty and sportiness of hardtop styling. What's more, these thrilling new beauties incorporate all of 1955's sensational Buick advancements-silken-smooth Variable Pitch Dynaflow, big, new horsepower highs, new riding features, bright, new colors, and luxurious new interiors, just to mention a few. We welcome you to be among the first to enjoy history in the making by driving the new Four Door Riviera!