Project Description

1956 Buick – Plan for Profits

‘1956 Buick – Plan for Profits’ is a film on selling accessories that shows all of the department heads of Buick dealerships the importance of having a plan for merchandising accessories at the time of new car delivery and a plan for merchandising accessories in both the Parts and Accessories Department and the Service Department.

TitlePlan for Profits
AuthorBuick Division of General Motors
#DOT 56-16
Duration18min 12sec
Video70 Slides (B/W)

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