Project Description
1952 Buick – The Techniques of Showroom Presentation
Here is a restatement of the fundamentals of Buick product presentation, grouping them as six main points that should be covered during every presentation. Emphasis is put on the importance of making as complete a presentation as practical to every prospect – not just the “hot” ones.
| Title | The Techniques of Showroom Presentation | |||||
| Author | Buick Division of General Motors | |||||
| Year | 1952 | |||||
| # | DOT 04 | |||||
| Duration | 18min 52sec | |||||
| Video | 84 Slides (B/W) | |||||
| Audio | Yes |
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