Project Description

1958 Buick – Put the B on the Little Three

‘1958 Buick – Put the B on the Little Three’ compares Buick with three other popular car manufactures in the 50s: Chevrolet, Ford and Plymouth. The film gives salesmen the big points to turn prospects into new car buyers in a competitive market. The main focus lays on 1) appearance, 2.) comfort and convenience, 3) performance and ride as well as 4.) big-car extras.

Title Put the B on the Little Three
Author Buick Division of General Motors
Year 1958
# DOT 58-02
Duration 17min 44sec
Video 114 Slides (Color)
Audio Yes

Watch full video (17min 44sec)

1958 Buick DVD - Salesman Training Films

This salesman film is available as part of the 1958 Buick DVD.

Order 1958 Buick DVD

Related Videos

Free Videos

All Videos

Buick Videos

All Buick Videos