Project Description

1957 Buick – Step Them Up

The car market in 1957 was tough – Buick helped their salesmen by making the special training film ‘1957 Buick – Step Them Up’. It compares the 57 Buick with Plymouth, Ford and Chevrolet in the following categories: Styling, craftmanship, perfomance, ride and prestige.

Title Step Them Up
Author Buick Division of General Motors
Year 1957
# DOT 57-04
Duration 13min 30sec
Video 66 Slides (Color)
Audio Yes

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